RESUME

Education

Starkville, MS

Bachelor of Business Administration in Marketing, concentration in International Business
Bachelor of Arts in Spanish
4.00 GPA

Alcalá de Henares, Spain

Spent one semester in study abroad exchange program, studying Spanish and business

Work Experience

August 2024 - Present | Starkville, MS

Develop social media content for Instagram, Facebook, LinkedIn, and X
Write and design newsletter to distribute to key stakeholders, donors, and alumni
Collaborate in hosting Marketing Advisory Board bi-annual meeting
Plan and host Marketing Advisory Board annual golf tournament fundraiser

Marketing Agent Experience Analyst Intern, State Farm

May - August, 2024 | Remote

Utilized agent feedback and research to develop marketing case study on how State Farm agents can better reach Gen Z consumers, presented to 100+ stakeholders
Conducted two 30 minute focus groups with agents to collect primary research on marketing to Gen Z customers
Collaborated with multiple teams and vendors to develop internal website designed to be a one stop shop for an agen'ts marketing needs
Provided insights and feedback on vendor-produced site content on topics related to Hispanic marketing

Marketing Student Worker, Mississippi State Online

August 2021 - May 2023 | Starkville, MS

Collaborated with marketing team to recruit prospective students and engage current students for online undergraduate and graduate degree programs
Researched, wrote, and edited blog posts
Created and managed content for Instagram, Facebook, LinkedIn, and X
Contributed content, research, and strategy to annual marketing and recruitment plan

Leadership Experience

Spring 2021 - Present | Starkville, MS

Recruit and engage prospective students via events, social media, direct mailings, and text messaging

New Maroon Camp Counselor, Mississippi State University

Spring 2021 - Fall 2022, Spring 2023 - Fall 2024 | Starkville, MS

Guided 2000+ incoming freshman students in welcome week to campus and college life
Personally mentored and co-led 36 campers during camp and fall semester
Led diversity, equity, and inclusion training and corresponding small group discussion with campers

Honors and Awards

Mississippi State Shackouls Honors College Provost Scholar, 1 or 13 in 2024 cohort
Phi Beta Kappa Honor Society
Beta Gamma Sigma Honor Society

Skills